Privacy Policy
Effective Date: August 20, 2026
Welcome to Riply!
This privacy policy explains how we collect, use, securely store, and protect your information when you utilize our mobile application.
1. Information We Collect
To deliver our core social networking, real-time messaging, and cloud synchronization features, we collect the following types of information:
- Account & Verification Information: Your phone number is collected during registration via our secure phone-based authentication pipeline to verify your identity.
- User Profiles & Personas: We store profile metadata (username and profile media) created for your primary account and your single permitted secondary "Ghost Profile" persona.
- User-Generated Content & Media: Images captured via our one-click "Shots" camera feature and temporary "Stories" are uploaded and securely stored on our cloud infrastructure to synchronize with your authorized followers.
- Device Permissions & Sensitive Data: With your explicit, device-level consent, our application requests access to your device's Camera (to capture "Shots"), Location (to facilitate geographic features), and Contacts (to help find and follow friends).
- Usage Data: Non-identifying technical data about how you use the app, such as device models, operating system versions, and real-time connectivity states processed by our custom MQTT chat engine. We do not engage in cross-app tracking.
2. How We Use Your Information
We process the information we collect strictly to manage your account and keep the network running securely:
- To operate real-time messaging, follow lists, profile indexing, and cloud photo backups.
- To run our backend moderation portal, evaluate user reports, and enforce a safe environment.
- To optimize platform performance and fix operational bugs across different iOS devices.
3. Sharing Your Information
Riply does not sell, rent, or trade your personal data. Your information is shared exclusively under these strict parameters:
- Public Visibility: Your chosen username, profile picture, or Ghost persona is visible to users you interact with or allow to follow you.
- Infrastructure Providers: Push notification data is securely passed to Firebase Cloud Messaging (FCM) strictly to transmit background alerts to your device.
- Legal & Safety Mandates: To comply with legal obligations, enforce our terms, or protect our community from immediate safety or behavioral violations.
4. Data Security and Cloud Storage
We employ industry-standard security measures and encryption protocols to protect your personal interactions, messages, and uploaded "Shots" media from unauthorized access, modification, or exposure.
5. Account Deletion & Data Retention (Guideline 5.1.1 Compliance)
You retain absolute control over your digital footprint. You can update your profile information inside the app settings at any time.
- Account Deletion: You can permanently initiate the deletion of your account at any time directly through the app's settings menu.
- Data Purging: Upon triggering account deletion, your primary account, secondary Ghost Profile, full chat histories, active Stories, and cloud-stored "Shots" media are instantly deactivated and permanently purged from our active backend databases within 30 days.
6. Children's Privacy
Our app is intended strictly for general social audiences and Gen Z users. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information of a child under 13, we will take steps to delete such information from our files immediately.
7. Changes to This Privacy Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page. Your continued use of the app after any such changes constitutes your acceptance of the new privacy policy.
8. Contact Us
If you have any questions about this privacy policy, data practices, or platform moderation requests, please contact our compliance team at connect@vartagram.com.